Podcast – B2B Marketing and More With Pam

Got 7 minutes? Get a dose of digital, content marketing and sales enablement through her intriguing personal stories. Send her your marketing questions, She will answer them.

Why B2B Businesses Need to Invest in Marketing
Episode 110
Why B2B Businesses Need to Invest in Marketing

I mentioned that I met Danny Harris at Content Marketing World. He’s a regular listener to my podcast. We did…

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Three Reasons to Rebrand Your Podcast
Episode 109
Three Reasons to Rebrand Your Podcast

Well, I was at Content Marketing World and trying to get ready for my session. A big and tall gentleman,…

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How to Ask for a Bigger Marketing Budget
Episode 108
How to Ask for a Bigger Marketing Budget

I hope you are working on your 2020 plan and asking for additional budget. Check out my process that will…

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How to Cultivate and Expand Your Strategic Thinking
Episode 107
How to Cultivate and Expand Your Strategic Thinking

Most senior managers are not native digital marketers. They didn’t grow up with digital. You need to explain the challenges…

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Three Ways to Improve Your Strategic Thinking Skills
Episode 106
Three Ways to Improve Your Strategic Thinking Skills

Strategic is such a big word. For the sake of today’s podcast, I want to narrow the definition of strategic…

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Five Ways to Prioritize Your Workload
Episode 105
Five Ways to Prioritize Your Workload

In this episode, I want to share a personal story and talk about how to prioritize your workloads when you…

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Messaging Framework for High-Volume Products
Episode 104
Messaging Framework for High-Volume Products

For today’s episode, I’m contining the series of how to create a solid messaging framework. Not everyone is creating messaging…

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Messaging Framework: Thought Leadership Template
Episode 103
Messaging Framework: Thought Leadership Template

Download Welcome to another episode of B2B Marketing and More with Pam Didner. This is a podcast that I share…

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Messaging Framework: Product-Specific Template
Episode 102
Messaging Framework: Product-Specific Template

For today’s episode, I want to talk about a messaging template. In general, a messaging framework is product-specific, not company-specific.…

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The Process of Creating a Messaging Framework
Episode 101
The Process of Creating a Messaging Framework

Messaging and positioning are the most under-rated tasks in marketing. Worse, crafting messaging is just not as much fun as…

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What is B2B Marketing?
Episode 100
What is B2B Marketing?

Many people may think that marketing is just marketing. Basically, we are marketing products and services, so why does it…

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How to Market to Your Customers Directly
Episode 99
How to Market to Your Customers Directly

I received a question from Manjunath. He sent me an email and told me that he has a solution that…

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