Podcast – B2B Marketing and More With Pam

Got 7 minutes? Get a dose of digital, content marketing and sales enablement through her intriguing personal stories. Send her your marketing questions, She will answer them.

How to Market to Your Customers Directly
Episode 99
How to Market to Your Customers Directly

I received a question from Manjunath. He sent me an email and told me that he has a solution that…

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VidCon2019 – a B2B Marketer’s Takeaway
Episode 98
VidCon2019 – a B2B Marketer’s Takeaway

I decided to attend VidCon in Anaheim this July. Here is the key reason I attended the event: I’m always…

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How to Unify Your Brand and Messaging with Sales
Episode 97
How to Unify Your Brand and Messaging with Sales

A listener of this podcast, Chris, posted a question: What is the best way to integrate branding and messaging into…

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How to Use LinkedIn for Prospecting Outreach
Episode 96
How to Use LinkedIn for Prospecting Outreach

I’ve changed my LinkedIn headline and profile at least 20 times in the past 5 years. The reason is that…

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7 Steps to Prove Your Marketing Team’s Value
Episode 95
7 Steps to Prove Your Marketing Team’s Value

Download A client I haven’t talked to for 2 years texted me on Monday. She asked me if we can…

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How Do You Know If You Are a Digital Marketer?
Episode 94
How Do You Know If You Are a Digital Marketer?

I was asked a question the other day. How do you know that you are a true digital marketer? That’s…

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How to Build Your Own Sales Prospect Pipeline
Episode 93
How to Build Your Own Sales Prospect Pipeline

About a month ago, Carter Hostelley, President of LeadTail, hosted a dinner for his friend, Ted Ruben, who came to…

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How to Create and Evaluate Your MarTech Stack?
Episode 92
How to Create and Evaluate Your MarTech Stack?

One of the mandatory requirements for modern marketers is to understand the technology side of marketing or martech. Modern marketing…

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How Can Marketing Help Sales and Vice Versa?
Episode 91
How Can Marketing Help Sales and Vice Versa?

Chris asked me this holy-grail question: how can marketing help sales and vice versa? Well, the question is very abstract.…

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Three Big Lessons From Doing 90 Podcast Episodes
Episode 90
Three Big Lessons From Doing 90 Podcast Episodes

Before I kicked off my podcast, I didn’t know what format of podcast I wanted to do. As much as…

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How to Support Sales as a Marketer
Episode 89
How to Support Sales as a Marketer

I received a question from Keri. She just joined a big tech company. Her job is to enable sales. sales.…

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How to Understand Your Company’s MarTech Stack?
Episode 88
How to Understand Your Company’s MarTech Stack?

Do we care about the complete martech stack? Well, if you want to foster your strategic thinking, you need to…

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